Wedding Industry Blog

The UK wedding industry is worth an estimated £5.5 Billion per year and is unique in the fact that in no other major industry is there no leading multinational brand - the entire market is almost exclusively by small businesses.

How long will it stay this way though? Already Tesco has made movements into the market and it could only be a matter of time before they launch a full blown attack to add the wedding industry to the ever increasing list of day to day markets that they are endeavouring to dominate.

So should the small business owner who makes a good living from the industry be running scared? I think it is far too early for anyone to show real concern as it would take a monumental change of direction for anyone to try and capture significant market share.

But it may not necessarily be the likes of Tesco and other multinational retail superpowers that pose the biggest threat to the regular Bridal shop or Florist. The world is evolving faster than ever and the way we do business is almost unrecognisable to 10 years ago and if you think back 20 years the chasm is even greater.

It is these evolutions that are posing the major threats to small business.

If you aren’t trading online then you are at risk. If you don’t understand the benefits of Google you are at risk. If you aren’t actively doing something to harness the power of Google you are at risk. And if you ever offer anything less than 120% customer service then you are at risk

The trends for the UK wedding industry can be interpreted in many different ways and it is easy to prove that it is both an increaing or decreasing market depending on your argument. Yes the number of weddings is decreasing year on year (at the last count there were around 270-280,000 per year), however the value of the industry is increasing with the average cost of a wedding now breaking the £20,000 mark!

For detailed information on the wedding industry see the wedding industry statistcs page on our site.